The South Boston Squirt A team had experienced a dismal season with a 4-23-1 record upon entering the Valley Hockey League Playoffs in  March. What happened next is what can only be described as a miracle. The team won five straight games to win the the sixteen town District Championship on March 31st. Pictured above are coaches Drew Kelly and Danny Greene, with my son Henry DiNatale holding the hardware.

 

Last week concluded with my latest listing at 853 East Broadway selling for $2.4 million. The attached grand victorian consisted of ten rooms, six bedrooms, and three baths on a landscaped lot with four car parking. Six years ago I had sold the house to the former owner for $1.2 million. A nice couple with two small children hope to renovate this stately home, and stay awhile. The house sold in one day.

 

Coming on the market this week is the significant offering of the four unit condominium at 823 East Broadway. The units combine a blend of old and new, with the best finishes anyone will see this Spring on the Eastside of South Boston. The kitchens are mouth watering, with Luxor cabinetry, Thermador appliances, and grand ten foot waterfall islands that will make entertaining a cinch. These units are all two bedrooms, two bathrooms, 1300-1400sf, with unit 1 featuring a separate entry, extra half bath, and an exclusive garden space overlooking the refurbished M Street Park. Prices start at $899k.

People have been calling me lately about the new Gregg Donovan built condominiums at 35 Farragut Road in South Boston.

"How Many, How Much, How Big, When Are They Going To Be Finished." Even Joyce Lebedew called offering her expertise,

and assistance. Now you know I'm in trouble. Actually, the buildout will mirror the Edson On First project, and Joyce has furnished

me with a key to the model unit. The building will consist of 2, two bedroom, two bath flats (2100sf) with direct elevator service, and a

three bedroom, three and half bath penthouse duplex (2900sf) with two roof decks, and two garage parking. All three of these special homes

 will have deeded storage rooms in the basement. They are priced from $1.399 million to $2.199 million. Please 

contact me for a private tour of this property. March 2018 completion.

 

 

I am pleased to announce that I sold the two story brick warehouse at 10 Damrell Street in South Boston last month for $4.2 million to a Boston based real estate developer. GF IMPORTING had sold the property to the Mansour Family nearly forty years ago for under $200,000. They used the warehouse for their own importing business until 2004, before scaling back the family business. 

History is for sale this month at 19 Thomas Park. This grand victorian multi-family was built prior to the Civil War and sits directly on the Dorchester Heights National Park. You will enjoy fantastic, panoramic views of the park, and the Boston skyline from this wonderful property.

I was thrilled to broker this new construction four-family with direct elevator service at 43 L Street last week for $2.75 million.

This is the fourth highest sale of a multi-family in South Boston in 2016. Much has changed in South Boston since I sold 8 Covington Street for a $1 million in May of 2005. At the time, that was big news in the Town.

Contact me for all of your South Boston real estate needs.

I'm pleased to announce my new listing located at 10 Damrell Street in South Boston. This massive warehouse is located next to the approved Washington Village project that will soon bring six hundred and fifty-six new residences, a supermarket, and other various retail to the new Dorchester Avenue Corridor District.

0 Damrell Street, along with the adjacent lot at 41 Ewer Street, consists of 12375 SQFT, with 122 feet of frontage, and 100 feet of depth. The list price is $4 million.

I have just listed 199-201 I Street in South Boston for $749,000. The 2000sf building consists of eight rooms, four bedrooms, and two baths with expansion potential into the basement. The house has been used and is set up as a two-family, but is taxed as a single.

There is an open house Sunday, October 30th from 12-2pm. Hope you can make it!

Contact me for additional information about this listing.

This month, I was interviewed by boston.com about my billboards. Read the article below:

On a busy stretch of West Broadway, you couldn't miss it:

"I'm short and fat. How about you?"

The billboard, which was located right above Rondo's Sub Shop last year, was an attention-grabber, but somewhat cryptic in its message. Then, about six months later, a new billboard replaced it. This one had an image of a mid-rise building that read:

"You'll like it on top."

This one was easier to understand, but certainly tongue-in-cheek.

Both were the work of Perry DiNatale, a 53-year-old real estate broker. The Southie native and father of two young boys has seen the neighborhood completely change over the last 50 years, and realized that with a changing and expanding market, he needed new ways to advertise his business.

That's why about five years ago, he started buying billboard advertisements. Since then, he's had more than a dozen signs sprinkled around South Boston and the waterfront. As for the "short and fat" declaration, it was a spur-of-the-moment decision.

"It was how I was feeling about myself at that time. I just threw it up there," DiNatale said. "Normally realtors are bragging in ads like, 'I'm No.1.' It's just how I was feeling that day. I was hoping to get people's attention."

At 5'5?, he considers himself a short guy, but at 165 pounds, DiNatale is hardly fat. Still, his boards have drawn a mix of shock and laughter from the neighborhood--and potential clients. Even though he says he's been in business for 20 years and handled more than 1,000 real estate transactions, five years of those large ads earned him the reputation of being called the "broker on billboards."

"This is the best board I had. I sold four houses from this billboard," DiNatale says. "People order 'small Italian' sandwiches at sub shops. This was in reference to my small stature and Italian heritage. ?I'll take the 'Small Italian' to sell my house." --Perry DiNatale

This billboard replaced the notorious "short and fat" ad. --Melissa Malamut

"I've seen South Boston change in front of my eyes. I'm in shock," DiNatale said. "The prices have just blown me away. They keep going up and people keep paying it."

That's why DiNatale still has two billboards out around town, even in an ever-changing media and advertising landscape. The current displays are more tame than his wilder advertisements, and DiNatale says that he just wanted a new campaign.

"One says 'Perry sold my house' and the other says, "Perry sold my house, too," he said. "It's been less successful at bringing in the clients."

For now, DiNatale is going to stick with these more conservative displays to see how it goes.

"This is all stuff I just think of in my crazy head," he said.